Can users find your business on Google and other Search Engines?
Search Engine Optimization (SEO)
Search Engine Optimization is the process of driving search traffic to your site. Search Engines like Google, Bing & Yahoo use keywords and terms that are relevant to your industry to increase your sites’ presence on the web.
Search Engine Marketing (SEM)
This is one of the fastest ways to get noticed online by potential customers. With Search Engine Marketing campaigns and by using Pay-Per-Click programs like Google AdWords, Facebook Ads and Bing adCenter you can target a program to increase conversions.(Click Thru)
Focuses on sponsoring your website’s position on search engines. When users perform searches with your chosen keywords, your website appears near the top of the Search results.
Focuses on improving your website’s ranking in organic search results. Organic SEO implemented with the end user in mind will ensure that your website ranking will stay or improve with time on its own. The number of people visiting your website daily will also increase with time. Having an online competition analysis, keyword analysis, website meta tags, relevance link building, blog posting, combined with Social Media will ensure your ranking improvement.